VELscope Reaches 25 Million Oral Cancer Exams Milestone
Maker of the World's Most Popular Adjunctive Oral Cancer Screening Technology Sees Much Opportunity for Further Growth
Burnaby, British Columbia - LED Dental announced today that its VELscope® enhanced oral assessment technology has been used to conduct an estimated 25 million oral cancer exams since its 2006 introduction.
"We created our VELscope technology because we saw an opportunity to help the dental community make a profound impact on the health and mortality of millions of people," said Peter Whitehead, founder and CEO of LED Dental and its parent, LED Medical Diagnostics Inc. "We salute the dental professionals who have stepped up and added our technology to their screening protocol in order to provide the best possible oral health care for their patients."
Mr. Whitehead notes that as gratifying as it is to have contributed to 25 million adjunctive oral cancer screenings, there is much work yet to be done. "The fact is that the vast majority of dental practices are still not using any adjunctive screening technology," he said. "Moreover, patient surveys indicate that most practices are not even conducting the conventional oral cancer exam, which involves palpation of the face and neck and visual inspection of the oral cavity with the naked eye, on a regular basis."
LED recently announced that it has entered into a strategic alliance agreement to have DenMat Holdings (Lompoc, California) market and sell the VELscope Vx. Mr. Whitehead feels this development can accelerate sales of the award-winning VELscope Vx, the company's latest generation screening device. "DenMat gives us not only a strong direct sales focus and a proven ability to market innovative dental technologies," he said, "but a shared passion for collaborating with the dental community to improve the oral health of patients around the world." DenMat sells dental products in more than 60 countries.
The company's estimate that 25 million VELscope exams have been conducted is based on its internal sales figures and calculations provided by strategic marketing agency 14th Floor Solutions, LLC. The agency regularly conducts surveys of VELscope device owners asking such questions as how often VELscope exams are given, how effectively the VELscope works and how easy it is to use. These surveys have consistently revealed extremely high satisfaction levels, and the most recent one indicated that 95% of VELscope Vx users would recommend the device to a colleague.